“We could go on and on about the Faber Castell Artist Pen’s
precision and control, but we thought we’d just show you.” Pen company Faber
Castell hired the agency of Ogilvy and Mather Singapore to re-create
masterpieces by Vermeer, Van Gogh, and Da Vinci using their Artist Pen. The
remarkable thing about the publicity stunt is that artist Chan Hwee Chong drew
each image with a single, unbroken line. See the video at the bottom to see how
he did it.
Article Submitted by:
-Jayme Catalano
Canary Public Relations
Canary Public Relations is a boutique firm specializing in
marketing, branding and public relations for small businesses. They specialize in working with fine artists,
designers, and creative professionals of all types.
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